The goal was to design a premium travel magazine that reflects the elegance, modernity, and deep cultural roots of Japan. The design had to balance visual storytelling with informative content, ensuring an engaging and seamless reading experience.

The magazine cover blends traditional and modern Japan, using sleek typography and immersive imagery to create an inviting first impression. The five editorial pages feature a clean, elegant layout that enhances readability while integrating stunning visuals, subtle Japanese-inspired patterns, and engaging copy that highlights Japan’s culture and travel experiences. The copywriting is concise yet compelling, drawing readers into each section while maintaining ANA’s premium brand identity.

A visually stunning magazine that captures Japan’s essence, from its tranquil temples to its bustling metropolises. Elegant, easy-to-navigate layouts that enhance readability and engagement. Engaging storytelling and curated content that encourages readers to explore Japan.